LunarShadow Designs

For this first year in review post I want to talk solely about sales numbers. As I’ve stated repeatedly I think it’s important to get these values out there for others to see as most of the time when people do feel like posting them it’s because they’ve done really well. I want to show what it looks like at the small end of the scale.

Digital sales – drivethruRPG (all in $)

	2022			2021
Title	Number of sales	Gross Income	Net income	Number of sale	Gross Income	Net Income
Channel Surfing	5	7.5	4.5	4	4.95	2.97
Dr Ahoudi’s Mutant Menagerie	2	10	6.5	–	–	–
Lockdown	4	5	3	2	1.5	0.9
*Mission Packet 1: N.E.O.	23	34	20.4	48	67.23	40.34
*Mission Packet 2: Subversion	22	32	19.2	51	73.23	43.94
Missionary Opposition	4	5	3	2	1.5	0.9
Project Cassandra: Psychics of the Cold War	7	44.6	29.03	14	112.6	73.19
Project Cassandra: The Ajax Stratagem	7	28.69	18.65	–	–	–
Rock Hoppers	1	5.92	3.85	–	–	–
Signal to Noise	17	109.46	71.15	11	52	33.8
Slice of Life: A Demonic Fiasco	3	2.1	1.37	3	1.51	0.98
Talentless Hacks	4	5	3	2	1.5	0.9
*The Synth Convergence	25	110.22	66.13	91	292.87	175.85
The Synth Divergence	4	11.4	7.41	9	25.35	16.48
The Tannhauser Investment	3	4	2.6	7	7.8	5.07
Trick of the Light	4	5	3	2	1.5	0.9
What’s so [redacted] about [redacted]?	1	0.5	0.33	2	6	3.9
Total	136	420.45	263.12	248	649.54	400.12

Digital sales  itch.io (all in $)

	2022			2021
Title	Number of sales	Gross Income	Net income	Number of sale	Gross Income	Net Income
Channel Surfing	–	–	–	1	1.5	0.81
Dr Ahoudi’s Mutant Menagerie	–	–	–	1	3.5	2.7
Home Amongst the Stars	2	4	2.69	2	8.5	6.75
Near Carbon Blades	–	–	–	4	9.5	6.39
Project Cassandra	3	24	19.75	9	72	60.16
Signal to Noise	34	233.5	189.05	14	89	69.84
Sprawl Mission Bundle	3	21	17.59	1	6	5.44
The Duskbringers	–	–	–	2	4	2.65
The Stars Will Carry You Home	–	–	–	3	7.13	5.28
What’s so [redacted] about [redacted]?	–	–	–	3	7.13	5.28
Project Cassandra: The Ajax Stratagem	1	4	2.87	–	–	–
Rock Hoppers	7	39.5	31.26	–	–	–
Slice of Life: A Demonic Fiasco	1	1	0.85	–	–	–
The Kandhara Contraband	5	13	10.18	–	–	–
ZineQuest 2021 Flash Sale	6	7.5	7.01	–	–	–
Cyber [Week] Bundle	–	–	–	51	50.79	44.87
Total	62	347.5	281.25	38	202.13	160.59

Zine Month – Signal to Noise

For the full retrospective see this post

Total backers: 68

Total raised before fees: £955.50, total raised after fees: £886.46

Digital: 22 backers, Print+Digital: 45 backers, Personal game: 1 backer

Dragonmeet

For the full retrospective see this post

Project Cassandra (£12) – 5

Numb3r Stations (£5) – 17

Espionnage bundle (Project Cassandra, Numb3r Stations, £15) – 10

Signal to Noise (£12) – 10

Rock Hoppers (£10) – 7

Kandhara Contraband (£5) – 8

Dyson bundle (Signal to Noise, Rock Hoppers, Kandhara Contraband, £25) – 5

Stealing the Throne (£12) – 14

Home Amongst the Stars (£0) – Many!

Total sales before any fees: £818, after card processing fees £805

Retailers

Peregrine Coast Press – 10 x Signal to Noise, 5 x Rock Hoppers at 50% retailer discount, total £85.

Indie Press Revolution – 130 copies of Signal to Noise, 50 copies of Project Cassandra. These are on consignment so I will get paid quarterly as and when they sell. At the moment I’m due $145 from 16 sales which will pay out Q1 2023.

Project Cassandra is also now sold out / unavailable at both Leisure Games and Rook’s Press after they bought copies in 2021.

Etsy

11 sales (7 of which were post-Dragonmeet in December) comprising:

Project Cassandra (£10-12) 7

Signal to Noise (£12) 2

Rock Hoppers (£10) 4

Numb3r Stations (£5) 5

The Kandhara Contraband (£5) 3

Total Etsy earnings: £166 before fees, £129.99 after.

Tallying all of that up (and adding some other miscellaneous income such as direct sales outside of a platform) my total earnings for 2022 came to £2379.94 and after all my outgoings (-£2528.14, a considerable increase this year) my total profit was -£148.20.